Establishing her brand twenty years ago, Tilly Sveaas has created jewellery with the purpose of longevity rather than seasonality. The three key themes that each piece is centred around are timelessness, quality and design purity, collectively coming together to ensure the highest standard is met.
Tilly Sveaas Jewellery is built upon honest social responsibility since its humble beginnings in Bali. The brand still uses its first ever supplier, and has now established local traders to reduce its carbon footprint. All suppliers are personally selected and regularly visited.
TILLY SVEAAS LTD is a licensed Fairmined brand. Fairmined is an assurance label that guarantees that metals come from small-scale mining organisations embracing responsible business, social and environmental practices. By choosing to buy Fairmined jewellery, we are supporting these mining organisations to get a fair price for their hard work and an additional premium to invest in the improvement of their operations and the protection of their people and environment.
The solid, sterling silver is 925 stamped and used in the chains, all of which are gold plated by UK certified members of the Responsible Jewellery Council. They come with a promised anti-tarnish seal from an Italian REACH* certified manufacturer. Additionally, the brand is part of the Project Earth initiative from Selfridges furthering the transparency between the consumer and producer.
Not only are the products sustainable, so is the packaging. Made from sustainably managed paper and produced from 100% recycled materials, the responsibility to the planet continues even to the courier used. Sveaas draws on DHL Express for shipments as the corporation has promised Zero Emissions by 2050 with goals of delivering 70% of their first and last mile fleet with clean solutions.
*REACH (Registration, Evaluation, Authorisation and Restriction of Chemicals) Directive